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About sandramp

Start-Up Marketer and all-around crafty girl...learning to surf, samba, and do as many pull-ups as possible

Confessions of an Ad Man and Five Reasons Why Advertising is Good For Us.

Posted on February 5, 2010

Though told in a time where the men brought home the bacon and the women ruled the roost, David Ogilvy’s tale of life on 1960′s Madison Avenue is still a relevant and interesting read for today.  It’s a world all … Continue reading →

Posted in Advertising, Books | Tagged , , , , , , , , , | 3 Comments

5 Reasons why I care what you had for breakfast

Posted on January 22, 2010

One of the most common objections I hear to twitter adoption is the assumption that it’s filled with people tweeting about what they had for breakfast.  While that may be true, knowing what people had for breakfast can actually be … Continue reading →

Posted in twitter | Tagged , , , , | Leave a comment

Why Keywords are your Friends

Posted on December 29, 2009

Choose your FRIENDS wisely… they will make or break you.” ~J. Willard Marriott The same can be said for keywords.  They will make or break you.  Okay, perhaps that’s a bit dramatic… but they are a central and important component … Continue reading →

Posted in Branding, Content, SEO | Tagged , , , , , , , , , | 3 Comments

Struggling with my identity… a question of branding?

Posted on December 18, 2009

Yes its true, I am having an identity crisis – am I a marketer, social media butterfly, jewelry designer or wine enthusiast….?  The answer to all of those is yes, plus more… we all are. I’ve taken time recently to … Continue reading →

Posted in Branding, Personal Development | Tagged , , , | 1 Comment